The Ghana Olympic Committee (GOC) is stepping up its game with the launch of a new Communications Sub-Committee aimed at boosting sports visibility in the country. The announcement, made on May 23, 2025, signals a new era for the GOC as it looks to enhance its communication strategy and promote the Olympic Movement in Ghana.
Comprising a team of seasoned professionals in communications, sports, and media, the subcommittee is poised to revitalize Ghanaian sports by improving visibility, public trust, and engagement. With a mandate to lead the design, coordination, and execution of all internal and external communication activities for the GOC, this team of experts is expected to play a crucial role in positioning the GOC leadership as credible and responsive.
One of the key goals of the subcommittee is to serve as a liaison between the GOC and key audiences, including federations, the public, media, and international bodies. By providing technical communication support to national sports federations, the subcommittee aims to promote accurate, timely, and consistent messaging related to the GOC’s goals and activities.
By showcasing Ghana’s sports achievements and promoting Olympic values, the GOC believes this subcommittee will play a vital role in elevating the profile of Ghanaian sports on the global stage. With a focus on enhancing visibility and engagement, the GOC is confident that this new initiative will help drive greater interest and participation in sports across the country.
As we look ahead to the future of sports in Ghana, the establishment of this Communications Sub-Committee represents a significant step forward for the GOC. With a dedicated team of experts leading the charge, we can expect to see a new era of communication excellence that will help propel Ghanaian sports to new heights. Stay tuned for updates on the exciting initiatives and campaigns that this subcommittee will be rolling out in the coming
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